Philip Johnson Salon/Spa is an award-winning AVEDA concept salon and spa located in St. Louis' historic and upscale Central West End neighborhood. Since opening their doors in 1992, they've grown to become one of the top salons and spas in the city.
EightOne Creative was tasked with creating a full brand experience for Philip Johnson. The process began with updating their current identity and developing a color palette that would resonate with their target audience and work well under AVEDA's global branding guidelines. The new identity and color palette was then used to create a completely new set of marketing materials including business cards, brochures, appointment cards, service menus and in-salon display marketing.